Alfreda McCray

I'm Alfreda, a coach, educator, proud Pittsburgher living in Baltimore, gardener, poet, and life-long learner with a passion for helping leaders thrive as whole human beings.

Throughout my career, I've been a high-achiever and made many pivots to accelerate my career. I started my in IT then moved into IT project management, then organizational change, and eventually management consulting.

Eventually, I saw the toll that constant striving can take. A serious illness was the wake-up call that I needed to prioritize self-care and find a more sustainable way of being. This prompted an inner journey of personal growth and transformation.

Drawing from this experience, I became passionate about helping others, especially underrepresented leaders, avoid burnout and live/lead in alignment with their values. I transitioned into leadership coaching and mindfulness facilitation to support the wellbeing of purpose-driven professionals and organizations. As a certified executive coach, I now blend evidence-based methods with deep inner work to empower clients to enhance self-awareness, resilience, creativity and positive impact.

Now my mission is to awaken people's full potential so they can thrive as whole beings and tackle major challenges. I aim to create an inclusive space for diverse voices on this journey of personal and professional growth, grounded in the belief that true success stems from prioritizing overall wellbeing.